The Communication Design Program (CDP) of Mahidol University International College (MUIC) collaborated with Salaya One Innovation Space (iNT Space), along with the College of Sports Science and Technology, and the Faculty of Physical Therapy—both of Mahidol University—in the “Salaya One iNT Space One Day Event to Promote Good Health and Well-Being among GEN Z” project.
For their part, the six groups of CDP students—under the guidance of selected CDP faculty members—were tasked to create theme, activities, key graphics/visuals, and promotional campaign for the said event at the iNT Space. This project also served as one of the actual case study projects in the ICCD326 CD Practicum.
The project had the following target demographics: 18-24 years old college students and early first jobbers who live and work around the area.
The event’s theme-pitching and presentations were held on June 6, 2025 at the Spectrum Screening Room in Aditayathorn Building with each group of students presenting their proposed event’s theme and their plan including activities listing, the identity and key visuals design, and the promotional material to use prior, during, and after the event.
The students also worked with the floor plan of the participants’ navigation flow, applying the design process of wayfinding signage design and the integration of the “design thinking,” “design process,” and best practice visual research in their user-centered design canvas (UCDC) frameworks for the development of the event’s design executions.
Among the panelists during the presentations were Prof. Chulathida Chomchai, M.D., MUIC Dean, along with MUIC executives; the Dean of the College of Sports Science and Technology, the Dean’s representatives and executives from the Faculty of Physical Therapy, and the iNT Space Director’s representative.
Lecturers:
Dr. Prang Tharavanich and Asst. Prof. Dr. Dynaya Bhutipunthu
Students:
Group 1 (Broccoli):
Jia-Wei Chang, Xinyao Qiao, Siriarpa Itthisawad, Xiaoqi Yang
Group 2 (Mn’M):
Thanyapat Pattanavongthai, Panisra Yensamut, Naridpawat Poleelatham, Bhuri Na-Ranong, Bunrada Rungphanichkul
Group 3 (PASSION ORG.):
Bussakorn Huang, Pannita Sanwattana-arporn, Sangdao Changkanta, Patareeda Chanantranont
Group 4 (BSS):
Phobdham Prueksamas, Kantapon Thongma, Chatrin Damkham, Edrick Dean Woodhead
Group 5 (Croma Co.):
Supatcha Kumpong, Pacharapol Nimitsiripongkul, Anakaorn Anawattayapong, Nepal Laongnual
Group 6 (Overwait S1):
Pannadharitt Yupho, Nannapat Sitthinanthaphan, Phakin Yiangyong, Ravisut Chatuchinda
