A member of the Stock Exchange of Thailand’s ESG Expert Pool served as a guest speaker for the Strategic Choices of Consumers and Firms course of Mahidol University International College’s (MUIC) Bachelor of Business Administration (BBA) Program held on October 22, 2025. 

Mrs. Punsiri Suttienkul drew on her extensive professional background as a senior management executive and certified sustainability consultant (GRI) in sharing valuable insights on how real-world business cases reflect the economic principles behind consumer and firm decision-making. Through interactive discussions and case analyses, the students—who are enrolled in Asst. Prof. Dr. Isabel Pereira Rodrigues’ course—actively explored the links between sustainability practices, market behavior, and strategic management choices.

The session proved to be both engaging and inspiring, offering students a deeper appreciation of how economic theory connects with practical business realities. The BBA Program was delighted to host Mrs. Punsiri and looks forward to future collaborations that continue to bridge academic learning with the practice of sustainable management.