The Business Economics program’s strong appeal comes from its unique focus on applying
economic thinking to real business challenges—bridging the gap between market forces and
strategic decision-making. In today’s rapidly changing environment, where trade policies shift,
technology disrupts, and competition intensifies, businesses need professionals who can
interpret these changes and anticipate their impact.

Our curriculum equips students to analyze current economic situations—such as inflation,
policy shifts, and supply chain disruptions—and to forecast their consequences. Core courses
build a foundation in microeconomics, macroeconomics, and data analytics, while electives
such as game theory, sustainability, and time series analysis let students specialize. Students
may also pursue a Minor in Business Analytics and Forecasting, developed with the Computer
Science Division, gaining technical skills that are in high demand.
Practical learning is central to the program. Students work on real business cases, join group

projects, and learn from guest speakers and industry partners, including collaboration with the
Stock Exchange of Thailand. Combined with MUIC’s international environment and exchange
student community, these experiences sharpen analytical, problem-solving, and
communication skills.

“As businesses in Thailand face uncertainty, it is time to return to fundamentals—economics provides the insights needed to guide strategy and build resilience.”

• Asst. Prof. Dr. Varang Wiriyawit
  Program Director, Business Economics